ÉCOUTERVOIR

Optique & Audition Mutualistes

mission:

Reinvent the architectural concept to:
• Embody the DNA and the cooperative values.
• Offer customers a unique experience in the optical and audition market.

RESPONSE:

• An original journey organised in 3 steps: listen, exchange, and co-construct.
• Creation of an iconic object at the heart of the journey: an oversized high table where the relationship can be experienced to the full.

expertise:
architectural concept, graphic universe, customer journey and experience, merchandising, deployment

listen,
exchange,
co-construct

une heure pour soi

rayon vins leclerc

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