FARMERS MARKET

The lifestyle supermarket

mission:

creation of a new store in order to:
• Stand out from the competition with a health and well-being positioning.
• Offer a more modern and memorable experience.

RESPONSE:

• A very modern and fresh lifestyle-based image that stands out from the sector’s traditional approach.
Strong indicators throughout the customer journey: F&V, loose goods, Food Court, Beauty, Cooking, etc.

expertise:

Strategy, architectural concept, visual identity, customer journey and experience.

N.B. :

+20% turnover in the first year.

A CONCEPT REWARDED AT
THE HONG-KONG DESIGN AWARDS

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